2025
Category:
Orlen
3
Team members
involved
Client:
Orlen Gas Stations Deutschland
Orlen Gas Stations Deutschland
Aug 6, 2025
Category:
Orlen
3
Team members
involved
Client:
Orlen Gas Stations Deutschland
Orlen Gas Stations
Exec Director Retail Deutschland
We're looking to improve customer experience and drive traffic
Gas Station chain with 3,500 locations
Gas Station chain with 3,500 locations
Non fuel has tripled and is increasingly important across our business
Non fuel has tripled and is increasingly important across our business
Non fuel has tripled and is increasingly important across our business
Project gallery
Project gallery
Project gallery
Key Spaces
City Centre:
In Berlin we were able to deploy this store with automated age-verification for tobacco, real-time inventory accuracy, and secure, seamless access control. Insights gathered from this first store will frame the rollout for further stores and broader digitalisation initiatives within Orlen’s retail strategy.
The Berlin store showcases a format that provides
24/7 availability without additional labour cost
Faster shopping missions, typically completed in under 60 seconds
Higher operational uptime and improved shrink control
A modern, premium in-store experience, including fresh coffee, chilled beverages, snacks, tobacco vending, and everyday essentials
These capabilities align directly with Orlen’s strategy to uplift customer satisfaction and deliver more resilient unit economics across the network.
City Centre:
In Berlin we were able to deploy this store with automated age-verification for tobacco, real-time inventory accuracy, and secure, seamless access control. Insights gathered from this first store will frame the rollout for further stores and broader digitalisation initiatives within Orlen’s retail strategy.
The Berlin store showcases a format that provides
24/7 availability without additional labour cost
Faster shopping missions, typically completed in under 60 seconds
Higher operational uptime and improved shrink control
A modern, premium in-store experience, including fresh coffee, chilled beverages, snacks, tobacco vending, and everyday essentials
These capabilities align directly with Orlen’s strategy to uplift customer satisfaction and deliver more resilient unit economics across the network.
